Experiential Marketing Forum (EMF) Adds Multiple Language Translations to Serve Growing Global Community -- Joint Research Survey with Nielsen Busines
San Francisco, CA (PRWEB) September 19, 2007 -- The Experiential Marketing Forum (EMF) (www.experientialforum.com) announced the addition of multiple language translations on their site today to serve the needs of their growing international membership. The addition of translations is concurrent with a joint research survey with Adweek and Brandweek that will help further define and evaluate experiential marketing from a global perspective.
The multiple language translations and joint survey are part of an on-going commitment to offer the EMF international community the best and most up-to-date resources for information about the experiential marketing methodology, as well as a place to share questions, ideas, and personal experiences.
"Experiential Marketing is fast becoming the clear differentiator for success in both the advertising industry and with its customers. It's the methodology of choice for smart marketers in a fragmented marketplace going through seismic changes, and as the EMF community continues to grow we are covering a vast expanse of territory," says Erik Hauser, founder and director of the EMF. "Our DNA is about creating positive brand experiences, and we want to ensure the resources we offer our members are available to everyone that joins, not just our friends who speak English. I've recently visited and spoken with members in Germany, France, Italy, Portugal, Korea, Brazil, and the Ukraine amongst others, and our conversations always reinforce the excitement felt worldwide about experiential marketing and the changes in the marketplace.
The EMF is the place we can all meet and relate on a one-to-one basis - something we recommend our clients do with their customers daily. We're continuing to add available resources in as many languages as possible, and we have some exciting additions to announce coming up in the near future.
To take the survey and for more information on the Experiential Marketing Forum visit: www.experientialforum.com.
For media information and to arrange interviews with Erik Hauser contact: Barbara Pflughaupt, P&F Communications: 212-861-2100 or Barbara(at)pfcomm.com
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